The Six Figure Book Launch

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These are notes from a online summit presented by Matt McWilliams. Any misinformation is the fault of the notetaker.

Q:  How write a book during a busy life?

  • Started it when it wasn’t so busy.
  • Started writing minutes a day. Screen already open. Followed timer.
  • Type in notes for the net day. Subconsciously I worked on it for the next session.
  • Finished book in 5 months. It is about making the time.
  • It can build a habit.
  • Use whatever software you’re comfortable with. If add a random thought> open google doc on phone to add the notes.

Q: what advice for professions who have a full-time job to write a book?

  • Do a daily short spurt of 20 min. each morning, Did a brief exercise to wake up the body.
  • Don’t sacrifice your sleep.
  • Every day on Facebook, gave word count it was a way to hold himself accountable.
  • His audience help them narrow down the book.

Q: what book launce strategy.

  • Focused on affiliates.
  • Got on multiple interviews.
  • Put the book up in advance > and identified people who promoted books that are in your category. We identified 200 books that fit> bound you who interview authors, podcast, or wrote blogs.

Q: how worked with affiliates.

  • We would provide incentive for buy the book.
  • Asked buyers where they bought the book?
  • $16-$23 entry point of book. Go info a funnel to give other options.
  • If sections of your book are cut, that might became a course with a deadline to take advantage of.
  • Don’t make money on the books its what branches off that book. The backend is how you make money.
  • Share 50% on back end with affiliates.
  • Preorder bonuses is the way to earn and preorder sales is counted for the first week of the book in print.

Q: advice?

  • Write your book
  • Authors can be so sucked into research. 80% of book hid in head.   the book and then do the research. AT the end fo the research.
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